The most profitable gacha games of January 2025 have been named
Gacha game enthusiasts are always eager to see how their favorite titles perform financially. January 2025's revenue figures are in, and they reveal some interesting trends.
Genshin Impact's major update, featuring the Pyro Archon and the highly anticipated Mawuika banner, proved incredibly successful. miHoYo (HoYoverse) more than doubled its revenue, reaching a staggering $99.4 million compared to $45.6 million in December 2024.
Image: ensigame.com
Pokémon TCG secured a strong second place with $64 million in revenue, followed closely by the popular "female gacha" title, Love and Deepspace, which generated $55.2 million.
Honkai: Star Rail saw a dip in earnings, reaching $50.8 million, while Zenless Zone Zero experienced a more significant decline, with revenue halved from $57.9 million to $26.3 million.
It's important to note that these rankings only reflect mobile platform revenue. While some games, such as miHoYo's titles, also have PC versions, those earnings are not included in these figures. Furthermore, the data for Android in China is estimated using a multiplier based on iOS revenue due to the absence of Google Play in that region.
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