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Star Wars Game Sales Projections Plummet

Jan 26,25(1 years ago)
Star Wars Game Sales Projections Plummet

Ubisoft's Star Wars Outlaws Underperforms, Impacting Share Price

Ubisoft's highly anticipated Star Wars Outlaws, intended as a financial turnaround for the company, has reportedly underperformed in sales, causing a dip in Ubisoft's share price. This follows a first-quarter 2024-25 sales report where Ubisoft highlighted Star Wars Outlaws and Assassin's Creed Shadows (AC Shadows) as key titles for future growth.

Star Wars Outlaws' Sales Predicted to Fall Off by Industry Analyst

While Ubisoft reported a 15% increase in console and PC session days, largely due to Games-as-a-Service, and a 7% year-on-year increase in monthly active users (MAUs) to 38 million, Star Wars Outlaws sales have been described as sluggish. J.P. Morgan analyst Daniel Kerven lowered his sales projection for the game from 7.5 million units to 5.5 million units by March 2025, citing underperformance despite positive critical reception.

Star Wars Outlaws' Sales Predicted to Fall Off by Industry Analyst

Ubisoft's share price fell for two consecutive days following the game's August 30th release, dropping 5.1% on Monday, September 3rd, and a further 2.4% by Tuesday morning. This marks the lowest share price since 2015, adding to a year-to-date decline of over 30%.

Star Wars Outlaws' Sales Predicted to Fall Off by Industry Analyst

The discrepancy between generally positive critical reviews and a low 4.5/10 user score on Metacritic suggests a disconnect between critical opinion and player reception. Conversely, Game8 awarded Star Wars Outlaws a 90/100 rating, praising it as an exceptional addition to the Star Wars universe. For a detailed review, please see the link provided in the original article. The success of Assassin's Creed Shadows remains a key factor in Ubisoft's future financial performance.

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