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PocketPair May Adopt Live Service for 'Palworld'

May 20,22(3 years ago)
PocketPair May Adopt Live Service for 'Palworld'

Palworld 的未来:直播服务模式是 PocketPair 最佳选择?

PocketPair 首席执行官水户部卓郎在接受 ASCII Japan 采访时,讨论了 Palworld 的未来发展方向,重点关注将其转变为持续运营游戏以及玩家的期望。

Palworld 直播服务模式可能是 PocketPair 最佳选择

有利可图,但也充满挑战

Palworld 直播服务模式可能是 PocketPair 最佳选择

在最近接受 ASCII Japan 采访时,Palworld 首席执行官水户部卓郎讨论了 Palworld 可能面临的未来命运。是成为持续运营游戏,还是继续保持现状?当被具体问及 Palworld 的未来发展时,水户部明确表示,目前尚未做出任何具体决定。

“当然,我们将通过新内容更新 Palworld,”他说,开发商 PocketPair 计划添加新地图、更多新伙伴以及突袭 Boss 来保持游戏的新鲜感。“但对于 Palworld 的未来,我们正在考虑两种选择,”水户部补充道。

“要么我们像现在这样完成 Palworld,将其作为一次性购买的游戏(B2P)发行;要么将其转变为持续运营游戏(采访中称为 LiveOps),”水户部解释道。B2P 是一种收入模式,玩家只需一次性购买即可访问和游玩完整游戏。而持续运营模式,也就是游戏即服务模式,游戏通常采用持续发布付费内容的盈利模式。

Palworld 直播服务模式可能是 PocketPair 最佳选择

“从商业角度来看,将 Palworld 转变为持续运营游戏将提供更多盈利机会,并有助于延长游戏本身的生命周期。”然而,水户部指出,Palworld 最初并非设计为持续运营模式,“因此,如果我们选择这条路,肯定会充满挑战。”

水户部表示,他们还必须仔细考虑 Palworld 作为持续运营游戏对玩家的吸引力。“最重要的是确定玩家是否想要,”他补充道,“通常,一款游戏必须已经是免费游玩(F2P)游戏才能采用持续运营模式,然后才能添加付费内容,例如皮肤和战斗通行证。但 Palworld 是一款一次性购买的游戏(B2P),因此很难将其转变为持续运营游戏。”

他进一步解释说:“有一些游戏成功转型为 F2P 的例子,”他提到了像 PUBG 和 Fall Guys 这样的热门游戏,“但这两个游戏都花了数年时间才成功完成转型。虽然我理解持续运营模式对业务有利,但这并非易事。”

Palworld 直播服务模式可能是 PocketPair 最佳选择

水户部表示,目前,PocketPair 正在探索吸引更多玩家并同时让现有玩家满意的方法。“我们还被建议实施广告货币化,但基本前提是,除非是手机游戏,否则广告货币化很难适应,”他补充道,并指出他不记得有哪些 PC 游戏从广告货币化中受益。他还谈到了他对 PC 玩家行为的观察,他说:“即使它对 PC 游戏有效,在 Steam 上玩游戏的玩家也会讨厌广告。很多用户在插入广告时会生气。”

“因此,目前,我们正在仔细权衡 Palworld 应该采取的方向,”水户部总结道。目前,Palworld 仍处于抢先体验阶段,最近发布了最大的更新 Sakurajima,并推出了备受期待的 PvP 竞技场模式。

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